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» FuturAd » Oglasevanje.com – novomedijska promocija in napredno oglaševanje

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Tudi pri naših sosedih se je začela sezona konferenc namenjenih internetnim temam. 20. februarja bo Zavod za interaktivni marketing INAMA v Zagrebu organiziral konferenco namenjeno internetnemu oglaševanju, ki so jo poimenovali FuturAd. Na prvi pogled morda zelo splošno temo bo najprej predstavil direktor IAB Europe, Danny Meadows-Klue, sledil pa mu bo predstavnik IAB za Slovenijo, Zoran Savin iz Sonce.net.

Spletni uporabniki bivše Jugoslavije

Gre za prvo takšno konferenco na Hrvaškem, kjer bo dobro biti prisoten, če ne zaradi drugega, zaradi širjenja poslovnih vez. Hrvaški trg postaja zaradi svoje velikosti in vse večje internetne razvitosti velik potencial. S skoraj polovico manjšo penetracijo interneta je hrvaški internetni trg od slovenskega že sedaj močnejši za cca. 300.000 uporabnikov, le-ta številka pa bo v prihodnjih letih še močno narasla. Slovenija zaradi svoje majhnosti takšnega števila uporabnikov nikoli ne bo dosegla.


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